9.2/10 Scores
4.4/5 Stars
4.5/5 Stars
4.4/5 Stars
Customer ratings are accurate as of August 2024.
Features
Know your customers inside out
Brightpearl automatically creates profiles on all your customers – including their contact details, order history and interactions with your business – so you can see everything in one place and provide powerful, personalized experiences.
Build meaningful wholesale relationships
Build lasting, meaningful relationships with yoru wholesale clients with complete access to a full customer audit trail and previous order history.
Nail your marketing goals
Brightpearl provides seamless integrations to all the major marketing platforms and makes it easier than ever to segment your customers and personalize your campaigns, so you can achieve your best results yet.
Ready to reach your potential?
Discover how Brightpearl can help your business grow fearlessly.
Trusted by merchants in every industry
"Another great feature of Brightpearl is customers can be tracked, tagged, emailed and updated in no time at all. This has streamlined my sales and lead generation by making it easy to communicate with current and potential clients as well as with my suppliers."
Laura Rudoe
CEO, Evolve Beauty
"We're now able to keep the customer in the loop; from informing them to when an order is received, to dispatch and real-time updates on expected delivery times.It's a vast improvement that's helped to build further trust with our customers."
Paul Swain
Director, Mad4Tools.com
"The team’s willingness to help us problem solve and find creative ways of dealing with surges in demand has enabled us to maintain a high level of service. The order management feature of the platform is so important for our customer service team, who can now manage orders in real time."
Dan Nephew
Director of Systems & Operations, Lovepop
"Brightpearl’s ease of use has been integral to the success of our new starter. Its simple interface means that we’ve been able to get them using the software within a week which is so important when your customer service team is trying to review orders and respond to thousands of customers each week."
Alida Sholl
Director of Technical Operations, Rep Fitness
"If a customer rings up for information, all we need to do is ask them for their name or order number and we’ve got all the information in front of us. Without Brightpearl, CRM could be quite a daunting process."
David Ewart
Director, Pavilion Broadway
Core Features: Integrated Retail CRM
Customer Interaction Management
Complete activity timeline
With one click, see a complete history of your customers’ interactions with you in an easy-to-understand timeline with a range of filters.
Complete email history with customers and suppliers
Easily view a full record of emails sent and received between you and your customers and suppliers (even the ones sent outside of Brightpearl), alongside order updates in a simple, personalized contact timeline.
Automated Processes
Automated communication reminders
Stay on top of your customer communications by scheduling them to fit in with your unique workflows. Set up handy alerts for when communications have been missed.
Automate customer segmentation
Segmenting your customers helps steer your marketing. Brightpeal automatically tags or untags customers based on what they buy (or any other behaviors you select)
Credit Management
Manage customer credit
See, at a glance, whether a customer has an outstanding balance before processing any more sales. Keep finances in check with credit limit controls and debtor and creditor reports
Why Brightpearl
Cutting-edge software
Leading tech backed up with a 97% implementation success rate
Part of Sage Group Plc
We're built on a solid foundation, which helps us invest in product R&D
Certified Shopify Partner
We’re proud to be a founding member of Shopify’s global ERP Program
Proven track record
We power millions of orders a month for some of the world’s biggest brands
Excellent reviews
We’ve earned great reviews from customers, including 4.5 stars on Trustpilot
Expert support
Our experts are always on hand for training and support