From pub-inspired brews to top of the charts, Pinter has taken the UK by storm, earning the title of the UK’s fastest-growing online company in Brightpearl’s most recent Lightning 50 awards.
Known for bringing the full beer-brewing experience into customers’ homes, Pinter saw a massive 600% jump in sales last year. This Walthamstow-based company didn’t just tap into a niche; they’ve transformed the way Brits enjoy a pint by putting the process in their hands – literally.
So, how did they top the charts last year?
Pinter’s unique offering comes down to its keg system that allows customers to brew fresh, craft-quality beer from the comfort of their homes. Their explosive growth isn’t a fluke; it’s the result of combining savvy product design with an eye for the moment. They skillfully ramped up their marketing for events like the recent Euros and World Cup in 2022, giving fans a chance to get creative with their match-day beverages.
The Champions League final day this year was the busiest in its history with a 700% uplift in orders.
Pinter came out top as the home brewing craze which started during lockdown and has continued as pub lovers look to save cash by drinking at home while inflation spirals.
Pinter topped the Lightning 50 last year, a published list of the UK’s fastest growing e-commerce brands created by Brightpearl, the world leading retail operating system.
The buzz has positioned Pinter as the go-to for beer lovers, and it’s only up from here.
As Pinter looks to expand globally, they’ve set a stellar example of how to blend innovation, timing, and quality.
The question now is: Could you be next?
If your brand is making waves and ready for the spotlight, it’s time to pre-register for Brightpearl’s 2025 Lightning 50. Get your name on the list and put your brand on the path to becoming the next big thing in e-commerce…
Click here to pre-register for the 2025 Lightning 50 Awards.